A renowned economist and strategic thinker with an impressive track record in predicting global trends, Noreena graduated from university at the age of 19. By 23, Hertz was advising the Russian government on its economic reforms and investors on M&A transactions as the Russian economy opened up to capitalism. At the age of 29, Hertz was working with the governments of Israel, Egypt, Palestine and Jordan on the role economics could play in The Middle East Peace Process.
Hertz’s thinking was the inspiration for Product (RED), which has raised hundreds of millions of dollars for the fight against HIV/AIDS in Africa. Most recently she has been exploring the world of today’s teenagers, who she has coined “Generation K”, with articles published in the UK, US, Europe and China.
The Observer has named Hertz as “one of the world’s leading thinkers”, Vogue has described her as “one of the world’s most inspiring women’. In 2013, Hertz was the Cover Feature of Newsweek.
Noreena’s best-selling books, The Silent Takeover, IOU: The Debt Threat and Eyes Wide Open, are published in 22 countries. She has given Keynote speeches at TED, The World Economic Forum and Google Zeitgeist sharing platforms with President Bill Clinton, James Wolfensohn and David Beckham amongst others.
Noreena has a PhD from Cambridge University and an MBA from the Wharton School of the University of Pennsylvania. She is an Honorary Professor at University College London.